The Sweet Days of Cara Mae Dayondon
isn’t a business transaction. It’s a human connection. To inspire donors to give, you need to make a meaningful connection by showing them why they matter and how they can make a difference. When you understand why your donors give, you’ll be able to make a more effective appeal.
It may be the summertime, but Cara Mae is already thinking ahead to the back-to-school season and that includes selling desserts to fund her studies. Her technique? Crowdfunding!
Crowdfunding to help a stranger in need of money to achieve or save something very dear to her through fundraising campaign can not only be an amazing experience of love and support, it can literally be life-changing. It involves asking a large number of people to contribute to the costs of her studies by donating relatively small amount of money through her products. It’s extremely hard work and she’ll need to be great at marketing herself, but the rewards can be worth the effort.
Crowdfunding is a way of raising money for her studies that doesn’t involve getting into debt. She can choose her target amount and start promoting her products whenever she likes. She also have the chance to build a network of people who are genuinely interested in her fundraising activity. It may be relatively simple to persuade friends and family to donate to help her get to the university.
On a final note, why should strangers give their money to her? It’s her job to convince us to part with her cash. Her technique can be extremely difficult, so she must ensure that she’d figured out who she’ll be asking to donate and who will help her to promote her products. She must also consider how she’ll ask them and she must stand out from the crowd and emphasize why she deserves it more than anyone else. Explain why she is doing the fundraising and how we are going to make the world a better place. Nobody is going to support a degree that has no discernible impact. The reality is that the majority of her contributions will come from friends and family. The tone and style of her pitch is therefore crucial; to capture a wider audience, she must inspire people. If she don’t back yourself, don’t expect other people to.
Name: Cara Mae Dayondon
Name of School: University of Cebu
Mobile Telephone Number: 0922 928 7771 (Sun)
Planned Course: Business Management (Marketing)
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